Well, two of the new stations are broadcasting, and I’ve listened to them a little bit while driving around town.
The Blitz at 101.7 (KZUS) is, as expected, very much like K-99: urban, rap, Top 40, etc. I don’t care for the format, but my teenager loves it.
The Rock Hog at 102.7 (KEAU) is indeed hard/modern rock (although I’ve heard three AC/DC songs already – yay!); they seem to be trying to bring back the sound of the “X” format that used to live at 107.3. There definitely is a market for that genre, so I think they’ll do OK.
I’ve sampled the new rock station…fairly typical of a mainstream rock station, newer charting music and recurrents. Too much “pop-rock” for me, but I must confess I’m digging Saving Abel.
First of all 101.7 is a rip off from the Heat @ 100.3, only that fat cow cant do it right. Watch for low ratings.
102.7, yea it might do ok, but again its the cow trying to rip off someone elses idea.
If the station owner was smart, he’d fire those losers and hand the stations creative content over to the geniuses behind the heat @ 100.3, it was around 6 months, but managed to grab a 16 share and closed circuit on base. Along with exclusive club gigs, and hot women who wanted to be Heat girls.
cj bigsky—-Who is “The Cow” you speak of? And, 102.7 is ripping off whose idea? Quite vague…
First off, why would they want to copy a station that tanked in 6 months? They already have grabbed alot of K99′s sponsors and listeners. If this “Cow” you speak of is Tammie Toren, I think she’s doing great! All my kids and thier friends talk about is The Blitz, how great being able to connect with a station and talk to the DJs and get them to play whatever they want to hear! I personally don’t like the top 40/Rhythmic format, I love the Rock Hog, but go Tammie and all of you at the Blitz/Rock Hog!! Ignorance like yours amuses me…
BigBoyMT, You are absolutely correct, my friend. Who in their right mind would want to “Rip off” a Station that tanked quickly. “The Heat” was not properly managed, not properly maintained, & obviously, not Programmed for the long run. Their DJ”s seldom got paid, and were worthless anyhow. I have worked with Tammie for over 7 years at Fisher & if that is who “cjbigsky” is talking about, you are sadly mistaken. Tammie is a consumate Pro when it comes to, not only Programming a Station, but tapping into the listeners as well. Her background is steller & believe that “The Heat” were actually trying to immulate K-99(Only in an ignorant way). Best of luck to Tammie & I would only say, if you don’t like the Station, Turn the dial:)
There are no logos online for these 3 radio stations. I am really disappointed. I emailed them a couple times with no response. One of the best things about radio stations is their streaming and logos. Next is the music and DJs. I want to see logos!
COW?! Are you kidding? Gee golly there guys… you know so friggin’ much about radio? jump right on in there! Try pleasing a bunch of wannabe’s like y’selves while a bunch of those like you criticize others for taking a chance. At least those of us who pave the way for your sorry, pathetic butts have the satisfaction and foresight to realize that people like you are left behind… with nothing left but the choking dust from our hard work and dedication. KUDO’s to Destiny for being new.
It is truly a shame that there are few that are within the listening area lacking intelligence and common sense. Without friendly competition, stations will become stagnant and eventually fade off. I think introducing new markets encourage ideas and each feed the other. As for the comment of “cow”, you show your ignorance, thus are no better that the prejudges we face in this world right now. For all of our sake, please refrain from voicing your opinion in the future. We could all do well without the noise pollution.
I wish you would have your playlists up, like what you have played so that when someone hears a song they like they can come on to this web site and look at it and then they could buy the cd or download.
most of the time you can listen to the lyrics of a song and google it with a phrase from the song… You just need to remember it and write it down maybe.
…but I’ll see about posting it. It’s kinda tedious though.
102.7 ROCKS!!! I only wish they would turn up their amplifier. Other stations broadcast much louder than 102.7, but no one plays the great songs that the ROCK HOG plays!
Keep it up Hog.
Call it green rock too… We utilized as much power as we could get with as little plate current as we could use. The end result? A crisp, clean sound with no mid and no high frequency splashing coupled with less white noise. We prefer not to sacrifice sound quality in order to be the loudest station on the planet. Instead, we rely on you, our listeners, to provide the volume. We just provide the rockiest rock around… period.
Keep listening! You guys make us wanna rock!
Dave
Really enjoy The Hog. As a 47 year old rocker I really enjoy the latest new rock. Helps lift my spirits during my bouts of cabin fever. I wish they had a website though. Would like to see the playlist so that I can purhase CD’s of many of the bands I have been hearing.
102.7 Straight up blows. You can hear these artists at least twice an hour on it. Nickelback, Godsmack, Red Hot Chili Peppers, Ozzy, and many more. Please stop playing the same $h!t
Hello where are the websites for these stations? I still haven’t seen the Rock Hog logo. It’s very disappointing compared to other stations who just flip and get new websites right away. Dave please send me the logo. Thank you.
i really want to see the logos. I can’t believe the lack of graphic imagination people have to not design a website.
Put the logos online!
I’ve seen the logo quit a few times on KRTV.
ok haha so the stations rock(: Tammie Toren is my mom so if you dick-faces realy wanna talk shit on her id eather go to her FACE or me. realy? haha you guys sound like my friends at school. and im only 14! thats so immature. anyways.
i ( of course ) love the new stations(: the people who run K-99 are mean….and well they have no clue on how to program a real modern station. with the way they arrange there songs and the times they have there dj’s….ugh it’s just not how it was when my mom was on there. But..anyways…Tammie Toren kicks-ass and if you guys dont think so you can eather shut up, or shove something in there to make it shut up. whores. anyways. all you belevers of the new stations, you guys are awsome(: KUDOS to you. Thanks for the support. And you will hear my name in the radio buisness in time to come..ill follow in what both my parents do for a wile(: well yea…latter(:
oh and rush…a tatoo artist made the logos(: i forget the name of the place he works at but if you see him. tell him you like the logos..please and thank you(:
Taylor, your spelling is about as shitty as 102.7 The Cock Hog.
Ok, children. Reality check! It’s just a radio station. Nothing more. Geez!
wow… ugh, BAMF! If that really is who you are… picking on a 14 year old girl. You show true class. Unfortunately, it’s all low class. As for Taylor, I think it’s absolutely cool that you’re becoming involved in your community. Not many kids your age do. You should prove to be a truly influential person. Sorry guys, I forgot who did the logos and it was a hospital thang fer a while.
GX2,
Which ones do you like. I can probably help.
Well to this day I still haven’t seen anything cuz I’m not in the area. Can’t someone here take a pic and send via email of their logos?
Scotty, why do you have such a hard on for the Rock Hog logos are you a stalker or somthing.
Scotty, why do have such a hard on for the Rock Hog logos???
No I’m not a stalker! I guess I’m just obsessed with logos which is why I want to go into graphioc design as a career.
Hey Scotty go downtown and look on the side of the stations building. There is the logo in all of its glory.
Wouldn’t you rather they put their effoerts into producing great raidio stations than creating a flashy website for crapy stations
I know I would rather have them concentrate on better music. I dont know how much longer I can listen o Nickelback.
Regarding HOG being louder. The station should be at least within 2dB of it’s competitors so that when changing stations the volume is not a dramatic drop off, or increase. This is typical in bigger markets. HOG and it’s sister stations should do that same.
CHR/Mainstream shouldn’t be playing “rap” unless it’s on the Hot 100.
Agreed about no websites. Whether you contract locally, or with Mediaspan or Inter Tech, the stations should have a web presence. This is the 21st century. Additionally all stations should be involved with social networks, ie Facebook. For the CHR, Myspace.
Streaming costs…but if sponsored the costs are taken care of. Destiny needs to look to Spacial Audio or other companies.
Reagrding the HOG logo. Looks similar to the Hog in Milwaukee. You can Google it, or click here http://www.1029thehog.com/
Great site Saga put together.
The Rock Hog has been a nice change but like the late X, it started out playing a lot of hard rock, but over time, it went limp. The playlist slowly shifted genre to top 40 pop. If I want pop, I’d listen to shitty 98.9. I agree with Big Ass Mutha Fucker, I can’t tolerate much more Nickleback. I gave The X a hard time back then and all they told me was they played what was popular. Rock Hog, please don’t sell out. Stay true to the name Rock Hog, play hard rock even if it isn’t what 90% of the population wants to hear. I just don’t want to hear the same music on 102.7 as I can hear on another local channel. All in all, the Rock Hog is cool. Thank you and keep rockin!
Radio is a business. It’s main objective is to pick a format that targets a certain demographic and to appeal to as many people within that demographic as possible.
If a mainstream rock, then the target is Men 25-54. That means Nickelback.
Radio is a mass medium. Not a medium for the few.
Radio is about making money. The more that listen to your station means the more people that will potentially hear the commercials that are being paid for by advertisers.
Believe it or not a tight playlist increases cume. It’s a fact. I don’t like it any more than you do…but a tight playlist does work.
Cume is gained through marketing only. Once the cume comes to the station, then you have to keep them there. A tight playlist will do that. Play the hits, old or new, play the hits. TSL, Time Spent Listening, is what you need to do with that Cume (those already at the party). TSL is kept high by the correct playlist, in the correct order, with engaging talent, promotions, incentives, etc.
Just remember, radio is there to make money. If too much Nickelback, use an iPod.
I realize broadcasting networks are businesses and time is money. No matter what the business discipline, its measure of success is how profitable it is. My question is, why open a new business and offer a product that over half of which can be found somewhere else? Why open a lemonade stand next to a lemonade stand. One could proclaim their product is superior to the competitor but in the end, it is still lemonade. This is Great Falls Montana. People, including the dog, will hump the leg off anything new, be it trend or fad. That is why anything new here starts off hot but eventually cools. My point in my previous post is the fact that I already see the same trend with the Rock Hog as the late X. How long did the X last? Nothing personal radiovet, but the bottom line is, go mainstream and it will just blend in with the rest.
If someone has a large piece of a particular pie, why not try to cut their piece in half? In this case, ratings and money.
Sampling, as you point out, will be high for “new” stations. It’s then up to the mgmt at those stations to keep the Cume, those new ears, around. That’s done with marketing, positioning/branding, more marketing, and talent and contesting.
When contesting, the only thing that is truly a winner is money. Money is tangible. And make the amounts real. Give away $100 a day, everyday. Even weekends. Do it ALL the time. Get it sponsored. Call it a “Cash Bribe”… “The Blitz has the best listeners money can buy”. In fact… do the contest across all brands. More reach and frequency for the advertiser.
An active rock format as no long life span. The product isn’t there. And most importantly, it’s not advertiser friendly. Mainstream, a mix of recurrents and classic rock, is a good way to go. It cumes off active rock and classic.
Who does it better will be the big factor. With Destiny having a TV station to provide free marketing, they get the edge.
# BAMF Says:
April 5th, 2009 at 11:04 am
Hey Scotty go downtown and look on the side of the stations building. There is the logo in all of its glory.
—-
I can’t do that. I live over a 1000 miles away. I need this logo sent to me. I have asked and asked and still have not gotten it. Where is it??
I want these logos sent to my email at icycool7227@gmail.com please. It is important that I get them.
Scotty you are a wierd MOFO. You live 1000 miles away and need these logos sent to you. Have you even listened to the station and how did you here about it?
No I admit I haven’t. But I want to get everyone one and am really bummed these stations don’t even have websites yet. I hear about this because I have a yearly subscription to 100000watts.com. But I don’t like being called a weird MOFO. I think that was a mean thing to say. I did not mean to come across that way.
Well Scotty, I must admit. You are coming off as a weird MOFO. As much as you are trying not to. For 20 bucks I will go down snap a photo of it and mail it to you. Hows that sound?
http://www.greaterfalls.com/index.php/2009/04/04/saturday-pix/#comments
Go look.
I rather like the Blitz, I don’t hear the same songs playing every hour like I do on K99. I also like that they play the less mainstream music too. I get tired of hearing the same top 40 billboard songs over and freaking over again.
I like the Blitz. It’s not like all the other stations. They take chances and play songs that no one else plays and that’s what I look for in a radio station. Cudos for taking a chance and being original. It’s a format that is sure to succeed. I would also like to see logos and a web site, but I’m sure that will come later.
Are these stations still on the air?
What happened to the Rock Hog? When I tune it in all I get is static?